The risks of dioxin in eggs, unvaccinated children, or radiation from mobile devices are difficult for non-scientists to estimate or to compare with other dangers.

Experts can help—when they know how to communicate risks correctly. We explain why it’s difficult for people to understand statistics, how researchers can use examples to explain statistical figures, and what media formats are appropriate for risk communication.

Duration: 0.5 – 1 day

Joomla SEF URLs by Artio